Niagara Bottling, LLC v. CC1 Limited Partnership

2019 | Cited 0 times | D. Puerto Rico | May 14, 2019

IN THE UNITED STATES DISTRICT COURT

FOR THE DISTRICT OF PUERTO RICO

Civil No. 18-1414 (DRD)

OPINION AND ORDER Pending before the Court is Defendant CC1 Limited Partnership d/b/a Coca-Cola Puerto Rico Motion to Dismiss and Motion to Strike. See Docket Nos. 12 and 25. Plaintiff Niagara Bottling, LLC . See Docket No. 38. Defendant replied to the opposition. See Docket No. 43. Plaintiff, then, sur-replied. See Docket No. 48. For the reasons stated herein, the Court DENIES Motion to Dismiss.

I. PROCEDURAL HISTORY AND RELEVANT FACTUAL BACKGROUND Plaintiff is the owner of federal trademark registrations for Eco-Air Bottle word mark in International Class 32 and Eco-Air Package - common law rights . See Docket No. 15 at 4.

Plaintiff alleges that in 2016, the Defendant began selling its Plaintiff uses. Id. at 6. As a result thereof, Plaintiff sent an initial infringement

letter to Defendant, [s] and desist[s] from continuing Id. at 8. On January 2, 2017, both parties signed a Settlement Agreement to avoid litigation. The Settlement Agreement stated Defendant would not use ] marks, NIAGARA BOTTLING, LLC, Plaintiff, v. CCI LIMITED PARTNERSHIP D/B/A COCA-COLA PUETO RICO BOTTLERS, Defendant.

Id. They further agreed the Defendant would dispose of all and not sel - out . Id. at 9. Now, Plaintiff contends that on June 2017, the Defendant advertise, manufacture, produce, distribute, and offer for sale in Puerto Rico Nikini Products bearing the Infringing Marks after the phase-out date. . . Id. at 9. Accordingly, Plaintiff sent the Defendant a letter as a reminder of the phase-out date, for the remaining existing inventory. Id. Plaintiff further forewarned the Defendant continuing its deliberate infringement. . . within fourteen days. . . [Plaintiff] would be forced to

Id. The Defendant replied that the existing inventory that was being sold was -out date. Id. at 10. Plaintiff alleges the ownership of rights in its federally registered Eco-Air Marks prior to its adoption and use of the Infringing Mark Id. at 12. Consequently, the Defendant is incurring in a violation of section 43 of the Lanham Act, 15 U.S.C. § 1125(a) by causing public by leading the public to believe that [Plaintiff] ha[d] approved, sponsored or otherwise associated itself with s] infringing products. Id. at 13. Furthermore, Plaintiff argues that the Defendant manufacture, distribute, sell and/or advertise any of its infringing products after the Settlement

-out date Id. at 14. Thus, the Defendant Agreement by continuing to use the Infringing Mark in the advertising of its Nikini products

[and] by continuing to manufacture, distribute, and sell Id. As a result thereof, the Defendant filed a Motion to Dismiss for failure to plead a claim upon which

relief can be granted. See Docket No. 25. A careful scrutiny of the underlying legal framework is required in order to rule upon the pending motion.

II. STANDARD OF REVIEW FOR MOTION TO DISMISS statement of the claim showing that the

Bell Atlantic v. Twombly See Ocasio-Hernandez v. Fortuño-Burset, 640

all the allegations in the complaint are true (eve Twombly, 550 U.S.

at 555) (citation omitted). Thus, a plaintiff must, and is now required to, present allegations that requirements of Rule 8(a). Id. at 570; see e.g. Ashcroft v. Iqbal, 556 U.S. 662 (2009).

-step process under the current context- Twombly, 550 U.S. 544, and Iqbal enough facts that comply with the basic elements of the cause of action. See Iqbal, 556 U.S. at 677-679 (concluding that icient to substantiate the required elements of a Bivens

true all of the allegations contained in a complaint statements and factually threadbare recitals of the elements of a cause of action. Iqbal, 556 U.S. at Maldonado v. Fontanes, 568 F.3d 263, 268 (1st Cir. 2009) (quoting Iqbal, 556 U.S. 678) (quoting Twombly, 550 U.S. at 557). Under the second step of the inquiry, the Court must determine whether, based upon all assertions that were not discarded under the first step of the Iqbal - plaintiff has stated a claim upon which relief may be granted, or, conversely, whether dismissal

under Rule 12(b)(6) is appropriate. Id. ]n order to survive a motion to dismiss, [a] plaintiff must allege sufficient facts to Sanchez v. Pereira-Castillo, 590 F.3d 31, 41 (1st -pleaded facts do not permit the court to infer more than the mere possibility of misconduct, the complaint has alleged - Iqbal, 556 U.S. at 679 (quoting Fed. R. Civ. P. 8(a)(2)). Furthermore, such

inferences must be at le Id. at 679-80 (citing Twombly Ocasio-Hernandez, 640 F.3d at

12, (citing Iqbal, 556 U.S. 679). The First Circuit has cautioned against equating plausibility with an analysis of the likely

and read i Sepúlveda- , 628 F.3d 25, 30 (1st Cir. 2010) (citing Twombly, 550 U.S. at 556); Ocasio-Hernandez, 640 F.3d at 12 (citing Iqbal, 556 U.S. 679); see Twombly, 550 U.S. at -pleaded complaint may proceed see Ocasio-Hernandez, 640 F.3d at 12 (citing Twombly disregard properl -or-break

standard . . . is that the combined allegations, taken as true, must state a plausible, [but] not a Sepúlveda-Villarini, 628 F.3d at 29. otion to dismiss. Aulson v.

Blanchard, 83 F.3d 1, 3 (1st Cir. 1996). Similarly, unadorned factual assertions as to the elements of the cause of action are inadequate as well. Penalbert-Rosa v. Fortuno-Burset, 631 F.3d 592 (1st Cir. ormation, even if not in the form of admissible evidence, would likely be enough Id. at 596; see Iqbal be clear, we do not reject [] bald allegations on the ground that they are unrealistic or nonsensical. . . . It is the conclusory nature of [the] allegations, rather than their extravagantly fanciful nature, see Mendez Internet Mgmt. Servs. v. Banco Santander de P.R., 621 F.3d 10, 14 (1st Cir. 2010) (The Twombly and Iqbal standards require District Courts to screen [] cause of action is insufficient. Ocasio-Hernandez, 640 F.3d at 12 (citing Sanchez v. Pereira-Castillo, 590

F.3d 31, 49 (1st Cir. 2009)). The First Circuit however, outlined two considerations for district courts to note when analyzing a motion to dismiss. García-Catalán v. United States, 734 F.3d 100, 104 (1st Cir. 2013). First, a complaint modeled on Form 11 of the Appendix of the Federal Rules of Civil Procedure which contains enough facts to make the claim plausible is ordinarily enough to surpass the standard prescribed under Twombly-Iqbal. Id. at 1 Case 3:18-cv-01414-DRD Document 50 Filed 05/14/19 Page 5 of 11 Id. t gave rise to the alleged injury.)(internal citations and quotations omitted).

III. LEGAL ANALYSIS A. Breach of Settlement Agreement Under the Puerto Rico Civil Code an existing contract (1) the consent of the contracting parties; (2) a definite object which may be the subject of the contract; and (3) the cause o § 3391. Additionally, the Puerto Rico Civil Code provides interest, by giving, promising, or retaining something, avoids the provocation of a suit, or

P.R. Laws Ann. Tit. 31, § 4821. Thus, arising from contracts have legal force between the contracting parties and must be filled in

§ 2994. The Puerto Rico Civil Code has rms of a contract are clear and leave no doubt as to the intentions to P.R. Laws Ann. Tit. 31, § 3471. The First Circuit affirms that Borschow Hospital and Medical Supplies, Inc. v. Cesar Castillo, 96 F. 3d 10, 14 (1st Cir. 1996) (quoting

Executive Leasing Corp. v. Banco Popular de Puerto Rico, 48 F.3d 66, 69 (1st Cir. 1995). It has further emphasized Id. at 17. Considering the facts herein, the Court notes no dispute as

to a potential validity and clarity of the Settlement Agreement. Thus, the Court finds the Settlement Agreement is a binding contract and need not to analyze extrinsic evidence.

In the case at hand, there is a potential legally binding contract because both parties agreed to the conditions established in the Settlement Agreement. See Docket No. 15-5. The Settlement Agreement is clear on its terms particularly in that Defendant would from using, adopting or registering, whether as trademarks, service marks corporate names, trade names, product names. . . handles or social media account names. . .or other designations consisting of or incorporating the [Plaintiff ] Marks, or any mark confusingly similar thereto. Id. at 4. The unambiguous terms and conditions allow the Court to enforce the Settlement Agreement. The issue, then, becomes whether there was a breach of contract.

As previously stated, the Court determined the Amended Complaint, as drafted, clearly demonstrates the existence of a contract. In order for the Court to analyze if there is a breach of contract, a determination has to be made as to whether the conditions of the contract were infringed and, whether such infringement caused damages. Under Puerto Rico law, to properly First Med. Health Plan, Inc. v. CaremarkPCS

Caribbean, Inc., 681 F. Supp. 2d 111, 116 (D.P.R. 2010). Herein, there was a potentially binding contract as both parties agreed the Defendant would from selling any existing inventory after the phase-out date. See Docket No. 15 at 8, 9. Therefore, by continuing to sell inventory after the phase-out date, Defendant could have potentially breached a Settlement Agreement that was in full force. Plaintiff need not to establish damages because according to the Settlement Agreement, irreparable harm. . . for which monetary damages would not be an adequate remedy, [Defendant]

[agreed] that in the event of a breach. . . [Plaintiff]. . . be entitled to take action in pursuit of equitable relief, including a temporary restraining order, an injunction, specific performance and any other relief that may be available. . . Docket No. 15-5 at 5, 6.

B. Trademark Infringement pursuant to Section 43(a) of the Lanham Act, 15 U.S.C.

§ 1125(a) Section 43(a) of the Lanham Act provides for a cause of action for trademark infringement. See 15 U.S.C. § 1125(a). A defendant is in violation of the statute when the mark, as advertised, is promotion, misrepresents the nature, characteristics, qual 15 U.S.C.

§ 1125(a). In order to succeed on a trademark infringement claim, a plaintiff must establish: that its mark is entitled to trademark protection, and (2) that the allegedly infringing use is likely

Boston Duck Tours, LP v. Super Duck Tours, LLC, 531 F .3d 1, 12 (1st Cir. 2008) (citing Borinquen Biscuit, 443 F. 3d at 116).

The Supreme Court has established registration is not necessary for the protection of a trademark. Two Pesos v. Taco Cabana, 505 U.S. 763, 768 (1992). However, if the mark is registered, the first prong of a trademark infringement case is then satisfied. The First Circuit affirms that Pignons S. A. de Mecanique de Precision Corp. v. Polaroid Corp., 657 F .2d 482, 487 (1st Cir. 1981)(citing Coca-Cola v. Snow Crest Beverages, Inc., 162 F .2d 280, 280 (1st Cir. 1947). Therefore, the second prong becomes the most essential in order for Plaintiff to demonstrate before the Court that there is a plausible claim for relief. In the instant case, the Court finds the first prong has been satisfied by the federal trademark registration that entitles Plaintiff to the trademark rights. See Docket No. 15-1; Docket No.15-2; Docket No. 15-3.

The First Circuit has established eight factors that aid trial courts determine whether the likelihood of confusion exists (1) the similarity of the marks; (2) the similarity of goods or services; (3 trade; (4) the relationship between 5) the classes of prospective buyers; (6) evidence of actual confusion; (7) the the strength of the mark Pignons, 657 F .2d at 487. The Pignons factors are a matter of fact and law and the Court not need to consider all the factors to make a decision; nor do all the factors need to be satisfied. The eight Pignons factors are meant to provide guidance to the Court in evaluating the second prong. Astra Pharmaceutical Prods., Inc. v. Beckman Instruments, Inc. 718 F .2d 1201, 1205 (1st Cir. 1983). Having discussed the Pignons factors, the Court will now apply them to the instant facts.

The first factor is the similarity of the marks. According to Pignons Pignons, 657 F .2d at 487. Plaintiff

provides a description and image of their Eco-Air Marks and alleges Defen whose dominant features and overall appearance are practically identical. . . [the] mark is also

placed inside a white circle with half of the circle outlines in color blue with a green leaf concavely position at the bottom of the ci Plaintiff is establishing why the similarity of the marks could be confusing to consumers. The second Pignons factor is the similarity of services and customers. In the case at bar, both parties have similarities of services and customers because they target the general public in Puerto Rico and sell their product in similar ways; stores, online, among others. Id. The third, fourth, and fifth Pignons factors are the similarity of advertising channels, channels of trade, and the cu Plaintiff alleges that both he and the Puerto Rico, which includes restaurants, convenient stores, supermarkets and other retail outlets;

also through onli . 15 at 7. Plaintiff further argues they have been selling their product with their Eco-Air Marks long before Defendant began using the similar mark. Id. This factor demonstrates that Plaintiff has built recognition of their product within interstate commerce and has built a continuous relationship with its regular purchasers. The sixth Pignons factor is the evidence of actual confusion. In the instant case, Plaintiff has not provided the Court with any facts or allegations that can be construed as confusion. Plaintiff broadly states that bottled water is an inexpensive product usually produced without careful consideration or care. As such, use by [Defendant] of th Id. Plaintiff only contends the reasons why the marks could cause confusion, but not evidence of

an actual confusion that has been caused among its consumers. Id. The seventh Pignons factor is intent in adopting the mark. Plaintiff does not demonstrate whether they believe or have knowledge that Defendant has an intent to adopt the mark. Nevertheless, the First Circuit ght to a finding of lack of intent in determining likelihood of confusion because the presence or absence of intent does not impact the perception I.P. Lund Trading ApS v. Kohler Co., 163 F.3d 27, 49 (1st Cir. 1998). Boston Athletic Ass'n v. Sullivan, 867 F.2d 22, 57 (1st Cir. 1989). Lastly, the eighth Pignons mark. The Court finds the strength goes back to when Plaintiff started selling the water bottle,

which was in 2010. See Docket No. 15 at 3. Moreover, Plaintiff complies with registering the trademarks before the United States Patent Trademark Office. See Docket No 15-1; Docket No. 15- 2; Docket No. 15-3. Thus, registration demonstrates that Plaintiff has ownership rights to the trademarks. Therefore, Plaintiff has a strong mark in the realm of selling and channels.

Accordingly, the Court finds that Plaintiff satisfies the two prongs to establish trademark infringement. However, the Court acknowledges that the issue was already discussed and agreed upon in the Settlement Agreement.

C. Motion to Dismiss under 12(B)(6) Pursuant to the entirety of the Amended Complaint, the Court takes the well-pleaded facts in the light most favorable to the Plaintiff and determines there is a plausible claim for relief. Plaintiff satisfies the requirements to show there is a potential breach of contract. On the face of the Amended Complaint, Plaintiff demonstrates sufficient facts as to the existence of a binding contract with the Defendant. Plaintiff also presents adequate number of facts to establish the Defendant may have breached the Settlement Agreement. Most critical, Plaintiff argues the Settlement Agreement established that a breach of the contract would give rise to irreparable harm. Lastly, Plaintiff has properly pled factual allegations to establish there is a potential trademark infringement by satisfying the two prongs. Therefore, the Court finds Plaintiff has alleged sufficient facts to show a plausible entitlement to relief.

IV. CONCLUSION For the reasons set forth above, Motions to Dismiss (Docket No. 25) is hereby DENIED. Having the Court ruled upon the Motion to Dismiss without the need to consider the Motion to Strike, the Motion to Strike is DENIED as moot. IT IS SO ORDERED. In San Juan, Puerto Rico, this 14 th

day of May 2019.

S/ Daniel R. Dominguez Daniel R. Domínguez United States District Judge

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